Woke Media LLC is a leading full-service, boutique public relations and event production company, founded in Feb 2018 by long-time entertainment industry vet, Jess Poulin. Striving to bring big agency creativity along with personal client attention to every account, our primarily women-led team works hand-in-hand with each of our clients in order to bring to life some of the industry’s most thought provoking and conversation starting activations across art, music, health & wellness, fashion, film, tech, and cannabis.

With a focus on media relations and overall branding, Woke Media’s mission is to elevate the stories of people of color, particularly women, through press features, brand sponsorships, and intimate client events. Along with handling philanthropic campaigns in ocean conservation, mental health, prison reform, and children’s services, the team is skilled in looking beyond traditional media placements to create unique and one-of-a-kind client campaigns that help gain the maximum exposure. Representing clients on an international level, Jess and her team make sure to stay up-to-date on new and developing trends for today’s pop culture and business growth.

Who We Are

In February 2018, Jess Poulin launched her own Public Relations & Event Production agency, Woke Media, after working for major and indie PR firms for the first 5 years of her career. Representing clients in C-Suite, Health + Wellness, Hospitality, Music, Fashion, Tech, and Live Events, Jess and her team have featured clients in everything from Forbes, Entrepreneur, The NY Times, TIME Magazine, Essence, Ebony, Good Housekeeping, and more. She has worked on productions for brands such as Facebook, Google, YSL Beauty, Monse, New42, and HBOMax, and helped clients grace the stages of Essence Fest, Tedx, BizBash, IMEX America, Mental Health America, and NYU, among others. Her work as both a business leader and publicist is rooted in the betterment of Black and Brown lives, as well as causes surrounding gender equality, social justice and prison reform, mental health, and elevating women in Business.

In November 2020, Jess launched the High On Feminism (HOF) podcast, expanding it into a full blown women’s empowerment brand in 2023. Initially featuring a three-season podcast, HOF has since grown into an interactive, for women website dedicated to supporting women entrepreneurs and providing women a safe space to learn and consume the cannabis plant. Now boasting a merch store, canna-directory and recipes, blog posts from the HOF team, and a better look at the High Talks panel series, HOF recently brought their community IRL with the inaugural High On the Holidaze event on Dec 9th, 2023.